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Work is NOT A Four-Letter Word...

...but J-O-B sure is!

In the world of career counselling, we make a BIG distinction between these 2 words! You've found 'work' when what you're doing is in alignment with your unique combination of personality type, interests, strengths and values. If you're in a position where you just don't fit - you probably have a J-O-B!

If you're:

  • a high school or college/university student or recent grad,
  • a parent of a high school or college/university student or grad, or
  • a high school or college/university educator

Get connected here and learn why Personal Branding is fast-becoming a life skill.

Beth's Blog

Gone are the days when you needed to source a job once or twice over the course of your life. In today's world, knowing how to source opportunities is a life skill! The GREAT news is that when you learn effective techniques for finding work - you come to realize that it's actually easier to find work you LOVE. Positioning yourself for success in the 21st century means being crystal clear with potential employers, partners or clients on the unique combination of personality type, interests, skills and values you bring to the table. This means your strategy is based on finding opportunities that are a fit for YOU (as well as your employers, partners and clients).

Personal Leadership

Personal Marketing Materials

Resume Rescue Checklist CV Cropped

10-Point Resume Rescue Checklist

Job hunters often struggle with pulling together an effective resume. They often worry that their resume just isn’t grabbing attention the way they’d like it [&hellip...

Personal Marketing Strategies


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  • Contact

    Beth Campbell Duke

    Youth Career Educator

    Vancouver Island, British Columbia (250) 650-1527 Beth@CampbellDuke.com

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